Spokesperson Training for News Interviews

November 05, 2020

12:00 PM to 1:00 PM
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ZOOM Video Conference System
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This webinar features Axia Public Relations’ CEO Jason Mudd as he explains spokesperson best practices. During this webinar, you’ll learn:

• How to ace your story as a spokesperson with key messages and quotable language

• What the media wants and how to align it with what you want – tips, tricks, and what to avoid

• How to communicate during a crisis


About Jason Mudd, CEO/Managing Partner

Jason Mudd, APR is a trusted adviser and dynamic strategist for some of America’s most admired brands. Since 1994, he's worked with American Airlines, Budweiser, Dave & Buster’s, H&R Block, Hilton, HP, Miller Lite, New York Life, Pizza Hut, Southern Comfort, and Verizon.

Jason founded award winning Axia Public Relations in July 2002 and has become highly recognized for his passion, innovation, candor, commitment, and his award-winning team. In an increasingly tech-forward world, Jason’s grasp of technological demands on companies provides his clients a unique advantage in reaching their audiences. He taught himself HTML in 1994, helped pioneer internet marketing strategies as an early adopter of e-commerce and SEO in 1998, inspired tech giants like Yahoo, and conceptualized Web 2.0 and social media in 2000.

At Axia, Jason attracts, develops, retains, innovates, and leads top PR talent and clients. He oversees strategic communications strategies for the firm’s national clients and provides high-level consultations to client leadership teams at billion-dollar global brands, both business-to-business and business-to-consumer, including spokesperson training, crisis communications management, analytics, social media, online reputation management, and more.

Jason speaks frequently to corporations and industry groups and writes about public relations trends and best practices for American City Business Journals and other national business publications.