Last year, Travis Sheridan, executive director of The Venture Café, shared a different reputation management philosophy at the PRSA STL meeting: “Kindtagious.” While his presentation was inspiring at the time, his ideas hold even more power for us now...

There is often a debate on whether advanced degrees and accreditations are necessary to advance in your PR career. PRSA St. Louis devoted its September meeting to addressing this question and invited three industry pros to discuss their degree choices...

Social media hasn’t just changed how we interact and share information in our personal lives. It’s also drastically affected how journalists report the news. Last month at PRSA St. Louis’ breakfast meeting...

At some point in your career, you’ve probably faced a dilemma that challenged your ethics as a professional. You may have questioned statements that oversell or misrepresent. You may have felt torn between loyalty toward your employer or client and...

For those of us who work at agencies, we often submit award entries for campaigns and programs on behalf of our clients. I know what many of you are thinking, “Ugh, award entries!” But for our clients and for us, they mean a lot...