Showing a story has become just as important as telling a story. The recent PRSA ? IABC program on visual storytelling showed how that is true.

Experienced PR practitioners have an opportunity to invest in the future of the profession.

Jay Johnson, a student at Southern Illinois University Edwardsville studying public relations, shares her experience at Career Development Day.

In addition to turning politics upside down, the election of 2016 and its aftermath has raised critical issues for communications professionals — fake news. Fake news is a critical issue we all face as communicators and as citizens.

Experts from diverse industries showcased how their teams tackled everything from bomb scares to hostile internet ‘badvocates.’ But the question everyone really wanted answered was "How can I prevent these things from happening in the first place?"